4 hours ago by GasPedal Staff

Come to BlogWell: How Big Brands Use Social Media on February 16 in San Diego to hear Starbucks, Clorox, Intuit, Avery Dennison, USAA, Community Medical Centers, State Farm Insurance, and the U.S. Navy share case studies in corporate social media. You’ll learn how to get started, get past roadblocks ...

GasPedal's Word of Mouth ... - gaspedal.com/blog · Rank: 141,447 · 41 references

4 hours ago by Andy Sernovitz

Come to BlogWell: How Big Brands Use Social Media on February 16 in San Diego to hear Starbucks, Clorox, Intuit, Avery Dennison, USAA, Community Medical Centers, State Farm Insurance, and the U.S. Navy share case studies in corporate social media. You’ll learn how to get started, get past roadblocks ...

Damn, I Wish I'd Thought ... - damniwish.com · Rank: 4,637 · 829 references

4 hours ago by Jennifer White

Ahh.. the Super Bowl - the night when we all eat too many carbs, too much taco dip and either watch the game with genuine interest or simply state," I'm watching it for the commercials." It's also the night when marketers sit with bated breath to see how months of hard work will be received by the p ...

Zocalo Group - zocalogroup.com · 11 references

8 hours ago by bobreiss

The most effective advertising a company can get is more difficult to achieve but much more effective and lasting than traditional media advertising. It is word of mouth advertising and it’s earned rather than purchased. It is your customers’ opinion of your product, which can fluctuate from very vo ...

Bootstrapping 101 Blog - bootstrapping101.wordpress.com · 1 reference

9 hours ago by Spike

This blog post was inspired by a with Kira Wampler , Word of Mouth/Social Marketing Leader at Intuit Inc. What do I care? Why should I care? What do your customers care about? For the company that doesn’t, “care” is a four-letter word. For the company that does, “care” is a big word. Huge even. Beca ...

Brains On Fire Blog - brainsonfire.com/blog · Rank: 27,251 · 22 references

9 hours ago by GasPedal Staff

[Welcome back to the Word of Mouth Marketing newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] While it’s impossible to completely defend yourself from negative word of mouth, there are some strategies to stop ...

GasPedal's Word of Mouth ... - gaspedal.com/blog · Rank: 33,963 · 52 references

11 hours ago by Andy Sernovitz

Everyone is all excited about the idea of free. Free software, free content, and Chris Anderson’s book Free: The Future of a Radical Price. But it’s not always good. When something is given away free, it kills the market for similar products. iTunes is a very adequate music manager. But it doesn’t w ...

Damn, I Wish I'd Thought ... - damniwish.com · Rank: 4,637 · 829 references

13 hours ago by admin

Gossip-powered product endorsement is a marketer’s dream but, if you don’t want your product to be the subject of neighbourhood tittle-tattle, then forget about relying on word of mouth promotion says Margaret E. Ward. “Do you have an iPhone?” and “Have you seen this cool new app?” are phrases that ...

Strong Language - margaretward.ie · 9 references

15 hours ago by databank

Sky Drive is a great name. Even better than its name is it’s simple concept, a hard drive on the Internet, or as I like to say, a hard drive in the sky. It’s such a simple and brilliant concept that it’s hard to believe no one’s done it before.Well, that’s not entirely true, there [...]

Bank Data Storage Solutions - databankstorage.com

16 hours ago by John V Willshire

Nicolas Roope from Poke on why it's now better to make THINGS that it as to make ADVERTS for THINGS... I'm especially fond of the notion that THINGS have gravity, and pull people towards them naturally. Then of course it naturally falls into the ENTERTAIN, EDUCATE, USEFUL, CONNECT thing from ...

Feeding the Puppy - feedingthepuppy.typepad.com/feeding_the_puppy · Rank: 105,573 · 42 references