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Well, if the Tiger story won’t go away, I won’t either
2 hours ago
by Colby Cosh
It is late to be adding to the mountain of Tigerology, but up until now most analyses of the business impact of the golfing great’s tomcatting have been disappointingly superficial. It is not news to advertisers, even if it is news to the rest of us, that athlete brands are fragile assets. Let’s be ...
Macleans.ca - www2.macleans.ca · Rank: 151 ·  2266 references
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Is A Small Business Marketing Coach Required?
5 hours ago
by Erusal
If you are a small business owner and are consistently finding yourself short of leads and revenue you might need a marketing coach. Just like a sports coach, a small business marketing coach holds you accountable to get your marketing done. Do any of these sounds like you: Your marketing efforts ar ...
Erusal - erusal.com · Rank: 113,286
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Tender Deadline and Additional Free Agents
14 hours ago
Back on November 6, I offered an observation based on Buster Olneys claim that many teams would not tender players by the December 12 deadline. Olney argued that this year many more players (he said he and executives had a list of 93 candidates) would be non-tendered and added to the free agent mark ...
Marketing Ideaz - marketingideaz.com · Rank: 152,962
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Renault to stay in F1 after selling stake
16 hours ago
by The Sports Biz Asia Team
BOULOGNE-BILLANCOURT, France – Renault pledged on Wednesday to stay committed to Formula One even after selling a large stake in its team to Genii Capital, a Luxemburg-based specialist in brand management and motor sports. The French car maker said the team would remain branded Renault and preserve ...
SportsBizAsia - sportsbizasia.com
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ICC announces Colin Gibson as Head of Media and Communications
16 hours ago
by The Sports Biz Asia Team
The ICC announced on Wednesday that Colin Gibson has been appointed as the organisation’s Head of Media and Communications. Mr Gibson, who will take up his position on 1 February 2010, is currently the Head of Corporate Communications at the England and Wales Cricket Board (ECB). He has previously w ...
SportsBizAsia - sportsbizasia.com
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Watford FC owner faces possible administration
16 hours ago
by The Sports Biz Asia Team
LONDON (Reuters) – Watford Leisure Plc, owner of Watford football club, said it may be placed into administration if it fails to find funding. The company said it has received a written demand from Valley Grown Salads, a company belonging to previous directors Jim and Vince Russo, for the repayment ...
SportsBizAsia - sportsbizasia.com
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Virgin designer has no time for tunnel vision
16 hours ago
by The Sports Biz Asia Team
LONDON (Reuters) – Nick Wirth lives in a world where Formula One drivers test cars that have yet to be built and that will never see a wind tunnel. The technical brains behind newcomers Virgin Racing has produced the first entirely digitally-designed grand prix car, using computational fluid dynamic ...
SportsBizAsia - sportsbizasia.com
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Sports attorney picked to own Rangers baseball team
17 hours ago
by The Sports Biz Asia Team
CHICAGO (Reuters) – A group led by Pittsburgh sports attorney Chuck Greenberg was picked as the lead bidder for the Texas Rangers baseball team being sold by sports tycoon Tom Hicks, but still must finalize the deal and get the approval of the league’s owners and Hicks’ creditors. Greenberg, whose g ...
SportsBizAsia - sportsbizasia.com
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