The Federal Trade Commission has issued new guidelines that go into effect December 1, 2009 regarding the use of endorsements and testimonials in advertising that for the first time specifically include blogs. While there’s a ton of rumors swirling around about what this means, here’s my two cents w ...
I just got back from BlogHer ‘09, a conference which astounded and disappointed me all at once. Amongst other things, I was floored at the number of attendees who wanted “pay for post.” I pride myself on my blogging ethics. As a wine blogger, I receive a lot of samples and a lot of complimentary mea ...
There's a particular irony to Poynter having posted this the day after the story broke about The Washington Post's plans for paid "salons" and access to newsroom people.FTC to Investigate Bloggers Receiving Pay for PostsThe common practice of posting a graphical ad or a link to an online retailer -- ...
