Blogs1 - 2 of 2 recent posts for tag:nooyi
24
Aug
2008
Nooyi among biz icons with ‘fashion sense’

99 days ago by admin

People like Indra Nooyi, nvestor Warren Buffett have now made it to a list of ‘executive icons’ with distinctive fashion sense. Read more stories from The Financial Express

Business88 - business88.asia · 2 references

05
Jun
2008
The invention of niche marketing - breaking down boundaries in the process

179 days ago by Debra De-Jong

We all take it for granted – niche marketing. But do you know when it started? And with which market segment? Niche marketing is the result of the Coca – Pepsi consumer war. The so-called “ cola wars” between Pepsi and Coke began in the late 1930s when Pepsi started making gains in the market at the ...

Debra De-Jong - debradejong.blogspot.com