When I was at Marqui, we transformed a technology-centric brand to a prospect-centric brand quite successfully. I inherited a technical software company look in Maestro CMS, a regional Canadian software company looking to reinvent itself. The goal of the new executive team was to create the “salesfo ...
As many of you know, I’ve been creating and executing social media marketing strategies for the past couple of years for clients. The crowds are swarming, and interest - in the days when program dollars are being cut to save jobs - is growing from all sorts of organizations. I hear some very common ...
Stagnant email service providers becoming irrelevant? (see conclusion) In a previous post there was a lively discussion about the terms Demand Generation and Lead Management Automation (LMA) systems. The consensus was that Lead Management System is part of the demand generation process, and focuses ...
I saw the ring last week on the upcoming previews for The Bachelor and thought it was absolutely stunning - and different!! People has posted a photo of the ring and I have to say - I was right. Whoever he picks - Melissa or Molly will be sporting a 1.94 carat marquise-cut diamond encrusted with [.. ...
The recent flap over Chris brogan's involvement in a Kmart social marketing campaign is bringing the payola word back into vogue. At issue is the core question of blogger ethics: should bloggers be paid to write about some product? Just so we can have a bit of historical backdrop here, it's importan ...
Marquis Ifold 300 Paper Folder - Demo Video @ Yahoo! Video Looking for a folder that is fool-proof? We found one that Marquis brings into the U.S. The 600 total sheet capacity 3 tray feeding system is pretty darn cool. I’m not sure why it is called the Ifold 300 when it can do 600 total sheets, but ...