I don't seem to often watch Livestream hosted video, but I love this touch on their video: This gives a real sense of shared experience and, if online video starts to harness a few more social functions, it'll make big online video events more of a 'water cooler' moment than their TV ...
Video is more than just a one-way communication medium. At its best, it actively engages viewers in a lean-forward experience by allowing them to interact with the content in a unique way, including the ability to comment, rate, and share it across social networks; explore clickable objects within t ...
Admob has announced an Interactive Video Ad Unit for iPhone and iPod touch. The new video ad unit includes customizable in-player action buttons enabling consumers to engage with Web content and more video content without leaving the video player. Advertisers can also include action buttons that ope ...
I 'got into' Silence Media following an interview posted on Econsultancy in which their founder & CEO, Lee Henshaw was discussing the merits of a CPE (Cost per Engagement) model of paying for advertising. I must admit I'm a bit...
Stats don’t lie, video is the best online engagement tool to keep people’s attention and with things like Twitter, attention spans are quickly being reduced. Greystone Greeters does all of their HD video production out of Boston, MA and can turn around a program for you in as little as 1-2 weeks. Pr ...
Via an earlier Techcrunch article, Shakira just livestreamed her latest music video via Ustream and Facebook. This is another major artist helping to validate both Social TV and the livestream format. I’m sure U2’s recent live concert on YouTube made this decision easier (10 million streams might do ...
Alright, so you’ve bought a day on iwearyourshirt.com to get people to come to your website, but how do you keep them there? Maybe you’ve spent some money on design, but have you thought about engaging users with some interactive video? Greystone Greeters provides an interactive online video experie ...
I’ve culled together a short-list of success factors we’ve seen in the Online Video Platform space so far in 2009. Be it funding rounds, acquisitions, or product launches…these efforts stand out to me this year: - VMIX raised $2 million in a B-1 round to grow sales and extend reach - Ooyala hired an ...
With high speed Internet connections becoming widely available, the online video market is booming: 25 billion videos were viewed in September alone in the US, according to comScore statistics, twice as many as a year ago. This might get video-sharing site YouTube feeling all warm and cozy, dreaming ...
