share

22 hours ago by Didi

As we continue to mourn the impending death of print (or at least the decrease in its popularity), one thing is for sure: for PR/Media relations to work effectively, a strong online presence must be acquired. The concept and practice of SEO (Search Engine Optimization) is certainly not new, and it h ...

didilutzpr.com - didilutzpr.com/blog

share

2 days ago by missmarketing

I received Ann Wylie of Wylie Communication’s newsletter this morning where she comments, “Twitter has been called ‘The Seinfeld of the Internet — a site about nothing.’ But it has also been compared to the Agora, or Greek marketplace, a place of open assembly and information sharing. Just make sure ...

MissMarketing's Blog - missmarketing.wordpress.com

share

2 days ago by Allen Putman

Just last week I had the opportunity to join a number of communications and marketing professionals at a communications forum called “Social Media to Social Marketing.” During this incredibly interesting and worthwhile day, we got to hear from leaders at YouTube and Facebook about their organization ...

intake.insidedge.net - intake.insidedge.net · 17 references

share

4 days ago by Tony

In a recent gathering I was asked my opinion on the subject of age and the job market. After the conversation progressed for a while, the issue broke down into two pieces: chronological age versus perceptual age and naive preemptive cutting of the candidacy due to age. I fully believe that chronolog ...

Tesar-Reynes - tesar-reynes.com/blog1 · 4 references

share

5 days ago by Didi

What a follow-up article about the Four Seasons yesterday in the New York Times! A luxury hotel brand with international prestige and instant recognition is going through probably its toughest crisis ever: they can’t adjust themselves to the downturn. They aren’t the only ones, either. The economic ...

didilutzpr.com - didilutzpr.com/blog

share

5 days ago by missmarketing

You would have to be in a fish bowl not to be aware of identity theft. Never give out a password or your social security number. Never click on a link from someone you don’t know or freaky banner ads promising you something for nothing. An article in the June 1 issue of the AARP bulletin warns Boome ...

MissMarketing's Blog - missmarketing.wordpress.com

share

8 days ago by missmarketing

B2B is historically behind the curve in adapting emerging media. We have the great opportunity to stand back watch the B2C community suceed and fail at new methods, then after careful vetting, choose the strategies that work and ignore the ones that are passing fads. I often think that B2B industria ...

MissMarketing's Blog - missmarketing.wordpress.com

share

8 days ago by Emilio Vargas of Marketing Excellence Inc.

Some formatting tips for your press release. Use company letter if possible. Standard white paper will do if no letterhead paper is available. Use 12 point font usually Times New Roman. Create a headline and bold the font. Provide a person's contact information at the top left corner with name, addr ...

In Pursuit of Excellence: ... - marketing4excellence.blogspot.com

share

8 days ago by Matt Koppel

There's a bunch of stuff going on in fast food, here's some updates. In what Ad Age is calling an "identity crisis," Pizza Hut is going to rebrand itself "The Hut" in a few marketing efforts. Honestly, I've always called it The Hut, and I don't think it's bad that they're planning on using both name ...

The Matt Koppel Blog - themattkoppelblog.blogspot.com

share

9 days ago by Marketing Excellence Inc.

The press release also know as the news release is a very useful marketing communications tool. This commonly used public relations tactic is simply a document intended to provide "news worthy" information to the media ie newspapers, broadcast TV, radio and periodicals. The Wall Street Journal has p ...

In Pursuit of Excellence: ... - marketing4excellence.blogspot.com