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2 days ago by John Lyle

A little bit of Innocent fun I’m reading the rather excellent book about Inocent Smoothies called ‘A Book About Innocent: Our Story and Some Things We’ve Learned’ Which is absolutely excellent and really confirms many of our thoughts about how real branding works. There seems to be so much power in ...

John Lyle's new brand thinking - johnnylyle.co.uk

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19 days ago by james

From: James Duffy (eldufo@hotmail.com) Sent: 16 June 2009 16:45:09 To: doormat@innocentdrinks.com Subject: Grammatical error Hello, Your smoothie packaging contains a small grammatical error. On the list of “innocent promises”, #2 reads: “It is cheaper to buy this carton than do the alternative; buy ...

james' opinion - james.the-situation-room.com · 1 reference

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32 days ago by Loz

In April, we learnt that Innocent Smoothies had fallen to the Dark Side of the Force by doing a deal with Coca Cola. Innocent now have a competition to design their bottle labels for them. Of course they aren't going to put out a label admitting their collusion with a company that benefits from unio ...

Blah Blah Flowers - blahblahflowers.blogspot.com · 58 references

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41 days ago by evealiceb

banana-free I am a picky eater. While my struggles with vegetables are starting to ever-so-slowly wane, I remain steadfast in my dislike of fruit. Weird, right? Who doesn’t like fruit? The idea is certainly great: colorful, fragrant, sweet. There are some I don’t really mind, but in practice, I’m ju ...

I can has cheezcloth? - cheesecloth.wordpress.com · Rank: 191,153 · 1 reference

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41 days ago by Chris Norton

Leeds Business Week will be held at Leeds Metropolitan University’s Rose Bowl from Monday 1 st to Friday 5 th June 2009. Leeds Business Week is brought to the city by Marketing Leeds, Leeds Chamber and RIBC, and is sponsored by Yorkshire Bank. The week, the theme of which is ‘Your Toolkit for Succes ...

Wolfstar News Releases - wolfstarnewsroom.com · 4 references

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62 days ago by Joanna

Ever since I heard the Undercover Economist Tim Harford’s “ The Logic of Life” lecture at the LSE I have been banging on about the “fruit versus chocolate” experiment to anyone who will listen. Now I’m afraid I’m going to share it here. In short: “the experimenters offered the subjects a snack: frui ...

Joanna Geary - joannageary.com · Rank: 92,101 · 118 references

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64 days ago by Phoenicia

I love the internet. Especially blogs. Sure, there are an awful lot of crap blogs out there - sometimes I like to go through the blog navigation on blogger's homepage looking for just one that I find interesting - but every once in a while you find a gem. I always find good blogs on the blogroll of ...

the rightness of wayward ... - waywardsentiment.blogspot.com

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84 days ago by robph

Fel mae’r byd yn troi mae cwmniau gydag egwyddorion yn gwerthu allan. Roedd yn siom glywed wythnos diwethaf fod Innocent Smoothies wedi gwerthu canran o’r cwmni i Coca Cola ond ddim yn syndod mawr. Mae Innocent wedi mynd yr un ffordd a Green and Blacks a’r Body Shop. Nawr mae’r cwmniau egwyddorol hy ...

Rob Phillips, Cynghorydd ... - robph.wordpress.com · 2 references

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84 days ago by robph

As the world turns companies with principles sell out. It was disappointing but not surprising to hear last week that that Innocent Smoothies had sold a stake in the company to Coca-Cola. Innocent has gone the same way as Green and Blacks and the Body Shop. Now, these ethical companies are part of l ...

Rob Phillips, Cynghorydd ... - robph.wordpress.com · 2 references

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86 days ago by Loz

If you've been following Internet trends then you'll know that before the thing about Amazon celebrating 'dead guy on stick' day by hiding all the queer stuff before Jehova comes round the thing was about Innocent Smoothies deciding that goodwill and customer loyalty doesn't mean nothing in a recess ...

Blah Blah Flowers - blahblahflowers.blogspot.com · 58 references