13 hours ago

I have asked many questions, more recently, about how product managers can avoid making mistakes with their products. Half of that response is to make sure you understand the basics of product management. The other half is to learn from the mistakes of others. Like the great mistake made when Pepsi ...

Super Bowl Online Ads - superbowlonlineads.com

3 days ago by nicolem

As Social Media Week Toronto comes to an end, I want to again say how great it was for me to be able to attend some of the events that took place. SMW takes place is several cities such as NYC, San Paulo, San Fransisco, Toronto, London and Berlin. The aim of each event is to advance the usage of soc ...

Bcadgroup's Weblog - bcadgroup.com · Rank: 143,477 · 6 references

8 days ago by Lisa Witter

The old soda wars used to involve the “man on the street” blind taste test ads. Today, Pepsi is seizing the social media moment and engaging the public to do good. Since women make 80% of the consumer decisions, are the majority of socially responsible consumers and lead the use of social media it s ...

SheSpotter - shespotter.com · 1 reference

11 days ago by aditya

Her company’s products target the youth, she loves chips and cereals and is a relatively young professional at the helm of one of the larger US corporations. But PepsiCo chairman Indra Nooyi says she remains an “old-fashioned” person at heart. “I have a Kindle already, might look at the Apple, but n ...

Way2Online - way2online.com · 6 references

35 days ago by Guest Blogger

In November, I wrote about how Gatorade’s 2009 re-branding as G has been a complete failure. G was an ill-conceived approach to slowing sales in 2007 and 2008. It damaged brand equity, confused consumers and didn’t reverse the trend of falling unit sales. In the final paragraph of my last blog, I no ...

Duets Blog - duetsblog.com · Rank: 124,654 · 32 references

48 days ago by Will

Many of us drink the products in which this woman is in charge of making leading brands world wide. In this interview Pepsi Chairman and CEO Indra Nooyi tells WSJ’s Nik Deogan what life is like as a famous executive. She also discusses what she sees for her future. Click on the link below to check i ...

Entmoney - entmoney.com · Rank: 20,795 · 6 references

48 days ago by ladyguru

There have been many women in the past decade that have been influential in their own right. Some have acted with compassion, some with strength of will, and some have just entirely changed the way we see pop culture. I’ve picked ten ladies over the next ten days, to honor ten years of influential w ...

What I Learned Today - ladyguru.wordpress.com

68 days ago by Lavina Melwani

When Bhairavi Desai met President Barack Obama on the receiving line at the Administration’s first State Dinner at the White House, she introduced herself as the director of the New York Taxi Workers Alliance. Obama smiled his high voltage smile and bending down, confided: “I was an organizer too!” ...

Lassi With Lavina - lassiwithlavina.com · Rank: 90,326 · 4 references

72 days ago by babu blogger

AMERICAN model and socialite Michaele Salahi and her husband Tareq Salahi, who had gatecrashed to White House state dinner in honour of Indian PM on November 24, 2009, not only shook hands with President Barack Obama but hobnobbed with top Indian officials and corporate honchos present during that r ...

babus of india - babusofindia.com · 4 references

80 days ago by babajidesalu

Similar to the speech given by Bryan Dyson. Here’s a motivational speech given by Indra Nooyi, president and CFO of PepsiCo ( PEP ), at the Columbia University Business School graduation ceremonies on May 15. A little long, but definitely worth the inspirational read it delivers. Good evening, every ...

JideSaluDiary - babajidesalu.wordpress.com · Rank: 57,805 · 12 references