1 day ago by Noel Bolaños - BONO:DG

Mucho se ha hablado de que hoy en día de que con todo el boom de las redes sociales, los dispositivos móviles y los medios digitales; la publicidad y las estrategias de marketing tradicionales ya no funcionan como antes. Los consumidores son cada vez más difíciles de alcanzar y captar su atención, y ...

BONO:blog - bonodiseno.com/blognuevo · 2 references

2 days ago by Rob Cuesta

About 13 years ago I bought a coffee maker. It was an espresso machine - you know the ones, just like you see in Starbucks, lots of steam coming out, lots of noise (mostly from you banging the old... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

The Business Growth Blog ... - robcuesta.typepad.com/the_personal_branding_web · 4 references

4 days ago by Cool Insider

In the hypercompetitive travel trade in Singapore, merely putting together a compelling itinerary with an attractive price isn't sufficient. With a plethora of online travel portals like Expedia, Travelocity, Zuji and Wotif muscling into their space, brick and mortar travel agents need to find new w ...

Cooler Insights - coolinsights.blogspot.com · Rank: 107,687 · 114 references

5 days ago by Greg LeBon

Archisand is making our first appearance at the Dana Point Festival of Whales! The Dana Point Festival of Whales draws over 100,000 visitors in the first two weeks of March every year. The whales are already here and in numbers larger than in recent memory. This year Archisand will lead a large grou ...

Archisand Professional ... - blog.socalsandcastles.com · 2 references

9 days ago by Rob Cuesta

I've often told clients in my workshops about the way that Ritz Carlton hotels make you feel special by using your name as you check in. I know how it's done, and while it's amazing at the time, once... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

The Business Growth Blog ... - robcuesta.typepad.com/the_personal_branding_web · 4 references

12 days ago by Guerrilla Sushi is...

The makers of an upcoming movie “Chronicle” and viral marketing agency Thinkmodo, teamed up to devise a plan to bring the movies super hero characters to life. Well, not literally bringing them to life but here at Attack! we think it’s close enough. This stunt brought Guerrilla marketing to new heig ...

Guerrilla Sushi : Trends, ... - guerrillasushi.blogspot.com · Rank: 171,283 · 10 references

12 days ago by Sally Durcan and the Hotcow team

Consumer segmentation consists of variables that can be easily identified through demographics, geographics and behavioural aspects. However, with the proliferation of consumer segments and declining effectiveness of traditional media, a clear understanding of how people are most likely to interact ...

Blogger Network - blog.utalkmarketing.com · Rank: 83,641 · 27 references

16 days ago by Marie

As a reformed Brand Marketer I cannot help myself, but spin off the heels of President Obama’s, State of the Union address yesterday–still fresh in everyone’s mind. (I must shed my shameless opportunism.) Nevertheless, I cannot help stating that the … Continue reading →

BRANDING 2.0 : in The Cloud - branding20.wordpress.com · Rank: 138,276 · 7 references

31 days ago by Timothy N. Mcmanus

Nick Paul Nick Paul, global chief growth officer at DraftFCB, is leaving the agency, Ad Age has learned. Mr. Paul joined DraftFCB in 2003 as VP-general manager of the agency’s 361 Sports & Events Marketing unit, and took over business development for the agency’s Chicago office in 2007. he was appoi ...

Advertising Online - swobonet.info

33 days ago by Steve Poppe

As a brand and marketing commentator it’s hard not paying attention to the Unilever brand Axe. I’ve written about it with some frequency as have many business pundits. The brand and its wonderful ad agency BBH have innovated and made mad market share headway over the years. Axe created the first bod ...

Marketing Mythos by Steve ... - whatstheidea.com · 7 references