Blogs1 - 10 of 293 recent posts for tag:"experiential marketing"
23
Nov
2009
Field Marketing

20 hours ago by Event Speak

I would love to be able to justify picking one of these up but not much of a field and just got a project. Great deals on Field marketing.

Event Marketing Discussion - eventspeak.com/modules/newbb

A Song and Dance Experience Is Not A Great Product Experience

1 day ago by Des Paroz

Video youtube video

I was amused to see this Youtube clip (tweeted by @RichardGiles) showing the "spontaneous" breakout into song by staff members at the new Microsoft Store in Mission Viejo, California. Watching this video I see several branding and marketing lessons. Firstly, if imitation is the best form of flattery ...

desparoz OnTheGo - desparoz.com · Rank: 134,067 · 4 references

21
Nov
2009
Staffing. Take the word out of your vocabulary.

2 days ago by Wagner

Something that has puzzled me over the years of working in this industry is the common industry use of the word "staffing" when referring to the services provided by a company who supplies brand ambassadors, promotional event staff, field representatives, market managers, etc. to experiential and ev ...

Beloved's Experiences - blog.belovedxp.com

20
Nov
2009
Introduction to Marketing

3 days ago by admin

Kiranvoleti asked: Marketing: Marketing is analyzing and satisfying consumer needs. A strategically planning and executing of a set of objectives to bring buyers and sellers together so that a sale can take place. 3M’s are Money, Management, and Marketing In the 3 M’s of Business model Marketing pla ...

New Selling - newselling.com

18
Nov
2009
Alice sets sail for Japan

5 days ago by admin

Continuing to build global excitement for Disney’s Alice in Wonderland, our Alice in Wonderland Touring Exhibition has set sail for the other side of the world – taking Wonderland to Japan! Our events team (or ‘miracle workers’ to give them their full job description) have found a way to pack all th ...

Five33 Blog - five33.com/blog

On digital branding

5 days ago by sunflowerluv

A slideshare presentation inspired me to think more about the development of branding, more specifically digital branding. Why does a company brand itself and its products? My response is to create a link between the customers and itself. Links in terms of web 2.0 refer to dialogs, dialogs about the ...

Discovering Strategies - discoveringstrategies.wordpress.com

17
Nov
2009
Personal Fest

6 days ago by admin

Prina - blog.prinagroup.com

Experiential Marketing - Focus On The Benefit, Then Market It

6 days ago by John

Video youtube video

I found a great post on Eskimon's blog called " planning for the future (5): less talk, more action" which is part of a series on media planning. The article makes the point that brands ought to focus their efforts on addressing athe real benefits of the brand and spend most of their efforts there ( ...

Unusually Good Haircuts - ... - unusuallygoodhaircuts.blogspot.com · Rank: 113,035 · 1 reference

16
Nov
2009
Des Paroz On The Go Relaunched

7 days ago by Des Paroz

This blog, Des Paroz On The Go, has existed for many years (since c. 2003) and has had a consistent following among people interested in my thoughts and observations about marketing, business, technology, personal productivity and the online world. Since moving out of a fulltime career in the IT ind ...

desparoz OnTheGo - desparoz.com · Rank: 134,067 · 4 references

One Million Hours of Community Service – Cathi Kennedy

7 days ago by exclamnation

How cool is it that the biggest entertainment company in the industry, Disney, has a nationwide campaign to facilitate one million hours of community service in 2010? We are feeling the pinch of the economy and now more than ever we need to help each other. Giving back is what it is all about. Disne ...

ExclamNation - exclamnation.wordpress.com · 1 reference

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