37 days ago by Honza Páv

Baví mě pročítat si všechny ty mediální a technologické predikce na rok 2012. Nepůjdu ale stejnou cestou, protože si myslím, že se předvídat nedá. A pokud jsou na konci roku predikce splněny, je to většinou díky znalosti zákulisní informace. Mám pro vás spíše krátkou reflexi toho, co byste měli v ro ...

Eikasia.cz - eikasia.cz · 6 references

67 days ago by Dean Harvey

Smart engagement puts firm at top of its league Case Study (Part two) – Aberdeen Asset Management Interview: Mathew Greenlay, Aberdeen Asset Management Aberdeen Asset Management is breaking the mould with its latest approach to social media Over the last few months, Aberdeen Asset Management has bee ...

Qubemedia's Blog - qubemedia.net/blog · 1 reference

68 days ago by Dean Harvey

Case Study (Part one) – Aberdeen Asset Management AAM mentions up 192% month on month Background In January Aberdeen Asset Management signed a 3-year deal to be the sponsor of Cowes Week. Martin Gilbert, Chief Executive said the aim was to increase the firm’s brand awareness in the UK: “We think thi ...

Qubemedia's Blog - qubemedia.net/blog · 1 reference

68 days ago by Dean Harvey

Case Study (Part one) – Aberdeen Asset Management AAM mentions up 192% month on month Background In January Aberdeen Asset Management signed a 3-year deal to be the sponsor of Cowes Week. Martin Gilbert, Chief Executive said the aim was to increase the firm’s brand awareness in the UK: “We think thi ...

Qube Media » Blog - qubemedia.net · 1 reference

72 days ago by Dean Harvey

Blog increases spread of thought leadership Having a frequently updated blog with thought pieces and comments on the latest financial news means publications can pull quotes directly from your articles. As Stuart Thomson shows, you can get your name out there with minimal effort. Martin Gilbert comm ...

Qubemedia's Blog - qubemedia.net/blog · 1 reference

73 days ago by Dean Harvey

Sponsored events drive biggest spikes in conversation The chart above shows all mentions put together from the 70 Asset Management firms analysed over the period. Looking at the peaks of conversations we can see clear spikes of mentions around sponsored events such as JP Morgan sponsoring the Rugby ...

Qubemedia's Blog - qubemedia.net/blog · 1 reference

75 days ago by Andrew Seel

Social media is still in an experimental phase for asset management firms as a whole. There are varying levels of presence with certain firms investing a great deal of capital and resources and some firms having barely dabbled at all. In terms of where social media activity is taking place, there is ...

Qube Media » Blog - qubemedia.net · 1 reference

75 days ago by Andrew Seel

Social media is still in an experimental phase for asset management firms as a whole. There are varying levels of presence with certain firms investing a great deal of capital and resources and some firms having barely dabbled at all. In terms of where social media activity is taking place, there is ...

Qubemedia's Blog - qubemedia.net/blog · 1 reference

154 days ago by Priit Kallas

I am writing a short article about the Basics of Social Media Monitoring. Here is a easy to understand framework I use for it. First start with questions that our monitoring should answer and set measurable goals. Then do the actual social media monitoring: Players (people and brands) create Content ...

DreamGrow Social Media - dreamgrow.com · Rank: 4,035 · 152 references

158 days ago by Honza Páv

Největší sociální síť klade marketingovým kampaním samé nástrahy Facebook už zná v Česku každý marketér. A taky aby ne, kdo z nás by přece neznal Seznam, Centrum nebo iDnes. Takhle velký web není možné přehlížet. Facebook je trend a stejně jako k trendu se k němu přistupuje. Trendy často přináší ino ...

Eikasia.cz - eikasia.cz · 6 references