2 days ago

Dumb Michelle Bachmann had all her PR theatrics on display this week in DC. Her goal: to rally the right wing lunatic fringe to propagate anti-healthcare reform headlines, and in so doing, keep the cash flowing so she can hold on to her job. Ms. Bachmann is now ranked 8th among insurance industry be ...

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

3 days ago

We were gathered at our bi-monthly Boys' Lunch at Michael's last month when one of "the boys," a very senior media-minded communications executive, looked at me incredulously when I said I actually read Bernoff's Groundswell, Jarvis's What Would Google Do, and Godin's Tribes, among others.

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

5 days ago

What a weekend! No, I'm not referring to the Yankees two-out 9th inning rally that suddenly subdued those Hoagie-eating Philly fans. I'm talking about @ev, @biz and @jack's decision to open up Twitter Lists to more than the chosen few. It literally unleashed the curatorial curiosity in all of us.

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

9 days ago

The Council of PR Firms executive director Kathy Cripps had a twinkle in her eye as she looked out across the expanse of The Yale Club’s Grand Ballroom in New York City yesterday morning. In spite of these recessionary times, the Council’s annual Critical Issues Forum drew a full house and a fair sh ...

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

13 days ago

Ad Age's Mike Bush today visits with a number of PR pros who wax poetic on how their clients bypass the media filter to reach customers directly.

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

17 days ago

With Michael Jackson mania poised to start all anew, it's curious to watch how Mr. Jackson, previosuly aka "Wacko Jacko," may emerge as a whole new fellow.

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

19 days ago

Boy oh boy. Apple ( AAPL) is on a real tear. Boffo earnings and equally boffo rumors including one alleging that Verizon is testing a 4G iPhone (take that AT&T!), keeps that brand in a state of PR nirvana.

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

23 days ago

PR Newser's Joe Ciarallo and AllThingsD's Peter Kafka's eyebrows were respectively raised when a PR (?) rep for the upcoming ad:tech conference attempted to barter for their editorial coverage.

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

25 days ago

The digital marketing cognoscenti are nearly unanimous in their advice to newbie clients seeking to manage/advance their brands' online reputations. Listen first! After all, how could a company know where to apply its marketing/PR muscle (and tools of engagement) without knowing what is being said a ...

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references

26 days ago

It made perfect sense. Why not glom onto the current national obsession for the national pastime to spark media interest in your company's predictive technologies?

AgencyWire - PR & ... - aw.prpn.com · Rank: 95,016 · 3 references