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Personas in High-Tech Marketing and for Crossing the Chasm
308 days ago
by michael
After a usability test of a product website I thought about why the test users didn’t understand the product as we did it. Sure, we know it better since we work with it already for 2 years. However, even technological educated users didn’t really understand it. Some thoughts later – and bike rides, ...
design it simple - sense - designitsimple.de
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