Blogs1 - 10 of 18 recent posts for tag:PR,
29
Sep
2008
B2B Marketing Deadly Sin #2 - Thinking Tactics First, Not Strategy

11 days ago by Tiziani Whitmyre, Inc. -- Public Relations

by Rick Whitmyre, president and a principal, Tiziani Whitmyre, Inc. In our continuing series, the " Five Deadly Sins of B2B Marketing," let's look at Deadly Sin #2, which is: " Thinking Tactics First, Not Strategy." In today’s, slash-the-budget, reorganize-daily marketing world, most ads, brochures, ...

Marketing Insights - tizinc.com/miblog

22
Sep
2008
B2B Marketing Deadly Sin #1 - Forgetting About the Audience

18 days ago by Don

by Rick Whitmyre, president and a principal, Tiziani Whitmyre, Inc. A while back, an agency lunch-time discussion focused on a subject that brings tears to the eyes of marketing executives: mistakes. Not minor gaffes; but money-wasting, product-killing, even career-ending mistakes. As we shared our ...

Marketing Insights - tizinc.com/miblog

25
Aug
2008
B2B Marketing Deadly Sin #5 - Misunderstanding Public Relations

46 days ago by Tiziani Whitmyre Inc.

by Rick Whitmyre, president and a principal, Tiziani Whitmyre, Inc. In our continuing series, the " Five Deadly Sins of B2B Marketing," let's look at Deadly Sin #5, which is: " Misunderstanding Public Relations." Public Relations (PR) is about generating coverage in the media that reaches your targe ...

Marketing Insights - tizinc.com/miblog

02
Aug
2008
B2B Marketing Deadly Sin #2 - Thinking Tactics First, Not Strategy

69 days ago by Tiziani Whitmyre Inc.

by Rick Whitmyre, president and a principal, Tiziani Whitmyre, Inc. In our continuing series, the " Five Deadly Sins of B2B Marketing," let's look at Deadly Sin #2, which is: " Thinking Tactics First, Not Strategy." In today’s, slash-the-budget, reorganize-daily marketing world, most ads, brochures, ...

Marketing Insights - tizinc.com/miblog

28
Jul
2008
B2B Marketing Deadly Sin #1 - Forgetting About the Audience

74 days ago by Don

by Rick Whitmyre, president and a principal, Tiziani Whitmyre, Inc. A while back, an agency lunch-time discussion focused on a subject that brings tears to the eyes of marketing executives: mistakes. Not minor gaffes; but money-wasting, product-killing, even career-ending mistakes. As we shared our ...

Marketing Insights - tizinc.com/miblog

28
May
2008
SezWho? My Blog Life in Comments 2001-2008

135 days ago by Jeneane Sessum

Video youtube video

For as long as I can remember in the land of blogs, technology experts like Shelley Powers told me not to give control of my data away. Serious technology folks host their own stuff, and usually on their own servers, because they don't like to leave chance to chance--and because they know how. I'll ...

ALLIED by Jeneane Sessum - allied.blogspot.com · Rank: 161,931 · 62 references

24
May
2008
Perhaps You Should Examine Your Colon!

139 days ago by Jeneane Sessum

Okay. Look. I can't take it anymore. How many times in the last 7 years have we been through the women-free TOP LISTS OF BLOGGING. Or the penis-only MOST IMPORTANT CONFERENCE IN TECHNOLOGY events? How many men (and women!) have come before these idiots to say -- "Whoops! Sloppy reporting - I didn't ...

ALLIED by Jeneane Sessum - allied.blogspot.com · Rank: 161,931 · 62 references

12
May
2008
One more word on the Open PR Discussion...

151 days ago by Jeneane Sessum

As I said in 2006, the same thing needs to happen with the analysts, and the whole-whole thing is really part of opening the enterprise or enterprise 2.0, and the whole-whole-whole thing, yes Stowe, does go back to Cluetrain. Whatever the kingdom; it's time for the surfs (or, surfettes) to take the ...

ALLIED by Jeneane Sessum - allied.blogspot.com · Rank: 161,931 · 62 references

Micro Broadcast is Still Broadcast, and Public Relations Can't Scale Down

151 days ago by Jeneane Sessum

Stowe Boyd continues the New PR conversation here, giving me a shoutout and a bit of calling me 'out-my-name' here. So I'm obliged, having survived the tornadoes of the Southeast, to respond with some more thoughts about PR and why it isn't working for bloggers -- and web 2.0 and technology bloggers ...

ALLIED by Jeneane Sessum - allied.blogspot.com · Rank: 161,931 · 62 references

06
May
2008
I'll See Your Chickens and Raise You a Great Whore

157 days ago by Jeneane Sessum

Video Great Whore

Well, Hillary's non-church-goin' ways may come in handy after all as her two front-running opponents scramble to cover up their spiritual kins' view of the "Truth." The NYT reports on Texas preacher Hagee, who would make no friend of the Pope I'll tell you, what with the Pontiff at the head of the G ...

ALLIED by Jeneane Sessum - allied.blogspot.com · Rank: 161,931 · 62 references

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