65 days ago by Nielsen Wire

Sue MacDonald, Research Manager, The Nielsen Company The 2009 flu season is fast approaching (or has already arrived) and this year, swine flu is expected to figure prominently, but online consumers aren’t yet paying attention. In fact, online discussions about the swine flu have held relatively ste ...

Nielsen Wire - blog.nielsen.com/nielsenwire · 2538 references

69 days ago by Nielsen Wire

While connected by a common language (accents notwithstanding), history and location, Australians and New Zealanders have always had a degree of friendly rivalry. But that rivalry is diminishing to some extent as more Australians visit their neighbor to the southeast, according to research from Niel ...

Nielsen Wire - blog.nielsen.com/nielsenwire · 2538 references

96 days ago by jason.zhanjia

CR-Nielsen, the Nielsen’s joint venture in China and partner of ChinaRank, launched BuzzMetrics service in China on 11th August. “The fastest growing and most trusted media globally – as well as in China – are those that consumers create themselves, otherwise known as Consumer-Generated Media. In th ...

IN2marcom - in2marcom.com · 8 references

101 days ago by sillero

En Los jóvenes, la televisión e internet: una sorpresa. y citando un estudio de Nielsen decíamos: “El hecho es que los adolescentes son singulares pero no tan extravagantes y distantes como algunos pueden suponer. Ciertamente son digitales de nacimiento, sper comunicadores y multifuncionales, pero a ...

Mercaderes Asociados - sillero.wordpress.com · Rank: 175,460 · 4 references

102 days ago by KShea

Thanks in large part to the growth of social media (see image below), monitoring your brand reputation online is no longer a "nice to have" program but an essential part of any business operation. The benefits of proper monitoring are gained by understanding both positive and negative discussions ab ...

IntraLinks Blog, The Exchange - blog.intralinks.com · 3 references

102 days ago by socialmediaBiz

NO MAN'S BLOG — Well, they suck. I’ve been meaning to write this post for a long time now and while I’m 2 days behind deadline to give one of my clients another monthly report I have to take a break and spit it off my chest. Over the past 8 months I tried and tested practically all of the key player ...

socialmediaBiz.com - RSS - socialmediabiz.com/taxonomy/term/217/0

123 days ago by admin

IAB acaba de publicar un libro blanco sobre Comunicación en Medios Sociales muy interesante. Probablemente sea de lectura obligada para aquellos que están trabajando en el campo del marketing y la comunicación en internet. Al final de dicho libro se hace un repaso a las herramientas gratuitas y de p ...

Smmart, social media ... - analisisdemedios.es · 24 references

168 days ago by Sampad Swain

The web’s currency can be defined in lot of ways but primarily it boils down to *attention*. The one with most attention sails through and one with least fades out. Past week or so, hype has been around Bing ( Microsoft’s latest search engine) which nearly got overshadowed by soft launch of Google’s ...

Interactive Marketing Blog - sampadswain.com · Rank: 36,207 · 66 references

197 days ago by Jessica Smith

Image via CrunchBase Holy Moly! My head is still spinning from the news I heard today…on Twitter first (shocker) when my colleague Kelly at Care.com tweeted a note of congratulations. At first I thought it was a joke, because earlier this week I was told I got the “Mother of the Year Award” and, wel ...

Jessica Knows - jessicaknows.com

199 days ago by Enrico Bertini

Partendo dal presupposto che sta prendendo forma un’economia conversazionale e reputazionale basata sul social buzz e sull’ influenza sociale ed individuale (personal branding), un’economia nella quale conterà sempre di più chi e quanti dicono cosa ed in che modo a proposito di qualcuno o di qualcos ...

Stalkk.ed - stalkked.com · 71 references