Here’s a quick customer service test: On Saturday 11/21, Lego – they of Danish building block fame – put on an event called Lego Kids Fest at the Hartford Civic Center in Connecticut. They promoted it in their magazine received by Lego Club members across the country, on their website, in calendars, ...
Back in September we posted about Forrester’s Laura Ramos report on the ‘lead management automation’ market. We recently downloaded a copy of the report and will get back to you with more data soon. One of the companies that ranked high for lead scoring and nurturing was US-based Marketo. Earlier th ...
Today, I provided service in terms of helping employees of Cove Forge better understand the concepts of applying Choice Theory/Lead Management to groups and the D&A communities they serve and are responsible for. There is a common misperception that Choice Theory means there are no rules! This simpl ...
Google Maps’ Australian team have just announced another round of upgrades to the Google Maps real estate search, this time focusing on keyword use and listing information. The Google Maps blog explains that the introduction of new search technology will bring up listing results for searches that us ...
In the end-of-year summations, the one statistic that rankles most is the lead not followed. You developed the lead at a trade show, handed off the information to the Sales department, and they did... [[ This is a content summary only. Visit the website to read the full entry. ]]
Why have a great holding page for my new website domain name before I launch my site? Read on… Over the last week the Integrati team have been flat-out working on the new Integrati Marketing site. As part of the process of building a new site on a fresh Domain www.integrati.com.au a way of showing t ...
After sparking controversy earlier this year with its search engine indexing policy, the US National Association of Realtors (NAR) has clarified its stance, saying agents can allow search engines such as Google to index their listings. The NAR postponed their vote on the issue back in May, leaving a ...
Accurate reporting for return on investment (ROI) for marketing campaigns has never been easier. To identify only the new Leads in a Salesforce report which were created by web form submissions or lists imported, set the RingLead field action for any field to "Do Not Update" for matching L ...
There are only 4 days left to register for Inman News' Real Estate Connect and pay only US$589 for the conference. If you wait to after the 21st November, the price increases US$759. These prices are for the conference only. If you would like to attend one of the workshops held on the Wednesday of t ...
Dan Rogers, CEO and Board Chairman of SmartLead by The AdTrack Corporation, was named of one of the 50 most influential people in the lead management industry by the Sales Lead Management Association.
