123 days ago by Bob

If we were to ask you to describe your competition, you’d probably talk about companies that do exactly what you do. The owner of an Indian restaurant will discuss other Indian restaurants, for instance, while a florist will focus on rival flower shops. That approach is completely understandable—the ...

123 days ago by Bob

If we were to ask you to describe your competition, you’d probably talk about companies that do exactly what you do. The owner of an Indian restaurant will discuss other Indian restaurants, for instance, while a florist will focus on rival flower shops. That approach is completely understandable—the ...

Tsirigo's Orbit - tsirigosorbit.com/blog

180 days ago by socialmediaBiz

INFLUENTIAL MARKETING BLOG — One of the funniest things about Twitter is how it has spawned a language unto itself for those who use it. People in social media love to see the world in terms of those who "get it" and those who don't. This breeds a behaviour on many social networks (and particularly ...

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181 days ago by socialmediaBiz

INFLUENTIAL MARKETING BLOG — Everyone wants you to be social. If you're a marketer, you have heard about a million times in recent weeks, months and years about the power and necessity of social media. Get a blog, get on Twitter, create a fan page...every piece of advice seems to point towards being ...

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190 days ago by Khadijah Daniels

On the AdAge 150 List I ran across the Infuential Marketing Blog by Rohit Bhargava, founding member of the 360 Digital Influence Team at Ogilvy and author of the book, Personality Not Included. Bhargava was named one of the most influential South Asians in Markteting and Media. My interest in Bharga ...

211 days ago by socialmediaBiz

Last month an unlikely underdog stunned the marketing world at the International Cannes Advertising Festival. At the show, a single marketing campaign took home a Grand Prix award in three categories simultaneously--direct, cyber and PR-- something that had never happened before in the 50+ year hist ...

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