9 days ago by Matt Churchill

Here’s my weekly round up of blog posts and articles i’ve shared on Twitter in the last 7 days… Transformative Vs Incremental Change Phil Gomes, SVP, Digital Media, Edelman Digital Shel Israel warns PR professionals they must change with the times Community relations and influencer engagement His Fa ...

The Seldom Seen Kid - geetarchurchy.wordpress.com · Rank: 41,466 · 42 references

10 days ago by Andy Sernovitz

We’re bringing together an all-star group of word of mouth marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 in Chicago. We’ll feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn pract ...

Andy Sernovitz's Damn, I ... - damniwish.com · Rank: 35,196 · 61 references

28 days ago by Adam J. Schokora

:: as I think most of you know, I’m a strategist at Edelman Digital Asia Pacific. As such, I just wanted to share some news. Together with our partner Brandtology, we launched the Asia-Pacific Digital Brand Index (DBI), a regional study of online conversations about big tech brands covering 10 marke ...

伍拾陸 minus 壹 dot com :: - 56minus1.com · Rank: 96,369 · 94 references

56 days ago by Olga Rasulova

Edelman Digital специально для HP запускает SM акцию, приуроченную к выходу новой серии принтеров HP Photosmart. В течение двух недель блогеры будут тестировать Photosmart Plus, итогом которого станут их мануалы (автор лучшего оставит принтер себе), предназначенные для второго этапа акции, где девуш ...

Conversation Space - blog.interactive-pr.ru · 10 references

59 days ago by Adam J. Schokora

:: this week’s Friday 5 takes a second look at Chinese journalists who blog. The individuals profiled here are all quite popular on the Chinese Internet, some because of the reporting they’ve done in the line of work, and others because of their online activities. Their blogs involve journalism and ...

伍拾陸 minus 壹 dot com :: - 56minus1.com · Rank: 96,369 · 94 references

59 days ago by Adam J. Schokora

:: 本周的Friday 5 将再次关注中国的记者博客。在本篇中予以介绍的记者在互联网上都享有较高的知名度，其原因或是因为其在传统媒体的成就，或者是更偏重其在网上的努力。这些博客不同程度涉及他们所从事的新闻媒体工作，另外，他们向大量网上读者所传达的关于他们日常生活的点点滴滴也相当有趣。而这些记者也大多利用互联网这个更加开放（虽然依然被审查）的环境来发表那些不能被传统纸媒所接纳的文章。 体育 :: 曾经作为体育节目主持人而任职于北京电视台的 董路在转型为文字记者之后仍然保有相当髙的知名度。他在新浪网的博客上刊登的文章往往获得了数以万计的浏览量。除了对国内外足球赛事作评论，董在博客中对其他体育运动 ...

伍拾陸 minus 壹 dot com :: - 56minus1.com · Rank: 96,369 · 94 references

63 days ago by abarrera4

Image: freedigitalphotos.net Are you a small business stuck in the shadows of a big corporation? Or are you that big corporation struggling to get a bigger presence online? Being searchable on the internet is probably one of the most important objectives that a PR practitioner could tell their clien ...

Abarrera4's Blog - abarrera4.wordpress.com · 2 references

66 days ago by Adam J. Schokora

:: “men,” as in 门 (the Chinese word for “gate”), is an important element of modern Web culture in China. Chinese netizens and even the local media at-large are fond of tacking “gate” (门) onto scandals and memes, perhaps even more than the Western press. Chinese netizens are even quicker on the draw; ...

伍拾陸 minus 壹 dot com :: - 56minus1.com · Rank: 96,369 · 94 references

66 days ago by Adam J. Schokora

:: 相比较于西方的同行，中国媒体对为各种丑闻贴上“门” 字标签的偏好有过之而不及。中国网民更是将此发挥到了机制。门字在网上对于形形色色的各种负面事件的讨论中随处可见，甚至不同的事件可以有类似或相同的名称。本周的Friday 5汇集了五大类“门”事件，其中涉及捐款，汽车，间谍，以及饮食男女等诸多方面。 食品安全：辐射门 :: 在2008年的三聚氰胺毒奶粉事件之后，食品安全成为人们关注的焦点。众多品牌也遭受到添加剂事件的困扰（此前报道的 蒙牛和王老吉）；在六月，一家经济报纸刊登文章，指出两家方便面企业，康师傅和统一，没有在其包装上明确标注其使用了放射性物质进行杀菌灭活。两家企业否认了这一指责。此 ...

伍拾陸 minus 壹 dot com :: - 56minus1.com · Rank: 96,369 · 94 references

80 days ago by Adam J. Schokora

:: China’s Web 2.0 space is in constant flux. Companies rise and fall, and the ones that remain are forever adjusting their positioning, rolling out new services to compete in new sectors, and even changing their corporate identity altogether. And that’s without accounting for the hand of the govern ...

伍拾陸 minus 壹 dot com :: - 56minus1.com · Rank: 96,369 · 94 references