Blogs1 - 10 of 233 recent posts for tag:Cluetrain
23
Nov
2009
¿Panacea 2.0?

9 hours ago by Beatriz

Llevo varios días con una crisis existencial. Todo empezó cuando mi amiga Kika (iba a poner compañera, pero amiga la define mejor ) me habló del método Post para social media marketing. Fue como abrir la caja de Pandora. De repente me pareció que, leyera lo que leyera, hablaba sobre el mismo tema. Q ...

Fran Rojo Al pie de 100 ... - franrojo.es · Rank: 199,465 · 3 references

A Song and Dance Experience Is Not A Great Product Experience

15 hours ago by Des Paroz

Video youtube video

I was amused to see this Youtube clip (tweeted by @RichardGiles) showing the "spontaneous" breakout into song by staff members at the new Microsoft Store in Mission Viejo, California. Watching this video I see several branding and marketing lessons. Firstly, if imitation is the best form of flattery ...

desparoz OnTheGo - desparoz.com · Rank: 134,067 · 4 references

20
Nov
2009
Social Enterprise Tools. e.g. Sun VDI Engineering Team

3 days ago by mprove

Here are the slides and some references for my closing talk at Swiss Intranet Summit in Zrich. Social Enterprise Tools. Beispiel Sun View more documents from mprove.

virtual ux by mprove - blogs.sun.com/mprove · Rank: 195,565 · 5 references

18
Nov
2009
Engage or Die

5 days ago by adam

Recently finished Putting the Public Back in Public Relations by Brian Solis and Deirdre Breakenridge. I had high hopes for this book based on the previous readings for my class, but man, this book was a stinker. Setting (not lightly) aside mortal flaws of editing, this book was clearly written for ...

Social Skillz - adamkapp.com/blog · 1 reference

17
Nov
2009
Meu primeiro post no O Melhor do Marketing \o/

5 days ago by Diana Pádua

Video youtube video youtube video

Ontem (segunda-feira), estreei como colunista do blog O Melhor do Marketing, com um post sobre a importância das Relações Pblicas Online. :) O conceito de RP passa pela gestão da comunicação entre a empresa e seus pblicos, baseado em diálogos, não monólogos, e pela gestão da reputação. Em sua própri ...

Verbos Sujeitos - dianapadua.com/blog · Rank: 162,674 · 6 references

16
Nov
2009
Community o algo….

6 days ago by El Plumilla

A raíz de la publicación del White Paper sobre la funciones del Community Manager en España, que se ha currado la gente de Territorio Creativo junto a la AERCO estaba yo pensando si no estamos abusando un poco de un término, en el fondo, un poco forzado. El Community Management (si, se dice así; lo ...

Las Tribulaciones de un ... - plumillla.wordpress.com

Ein Plädoyer gegen den Dialog um jeden Preis

7 days ago by Bernhard Jodeleit

Video wunderbar auf den Punkt gebracht

Social Media ist Dialog, Märkte sind Gespräche. Ja, klar. Dass Online-Kommunikation und -Marketing zwangsläufig dialogorientiert sein mssen – es ist eine politisch korrekte Verallgemeinerung, an der man dank mir brigens viel zu missionarisch-eindimensionalem Cluetrain-Manifest eigentlich nichts ausz ...

Bernhard Jodeleit Blog - blog.jodeleit.de · 9 references

15
Nov
2009
Markets are conversations!

8 days ago by uij13

Here is a slideshare, that will enlighten you folks on the truth about the Cluetrain Manifesto! The 95 theses seem to be very comical, but underlying it are the wittiest lines dismantling the traditional corporate media. And here is the manifestation- filled with facts and figures, studies and testi ...

MindPeek - uij13.wordpress.com · 1 reference

The Web

8 days ago by Gerrit Eicker

Weinberger, CM (115): We do not know what the Web is for but we have adopted it faster than any technology since fire.

Wir sprechen Online. - wir-sprechen-online.com · Rank: 64,582 · 27 references

13
Nov
2009
My talk at the Canadian Marketing Association: Markets are networks

10 days ago by davidw

I gave a keynote at the Canadian Marketing Association’s Marketing Week conference in Toronto a couple of days ago. It was a new talk, and I tried to structure it carefully. I’ve gone through my slides, and here’s an extended summary of what I said (or meant) in this 35-minute (?) talk. Title: After ...

Joho the Blog - hyperorg.com/blogger · Rank: 2,215 · 1204 references

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