In a world where it seems like everything is changing, isn’t it comforting to know that some things just never change? Basic human nature is one of them. While we credit Abraham Maslow for documenting the five basic human needs, they have been around since the beginning of time. They are: Read more
In a world where it seems like everything is changing, isn’t it comforting to know that some things just never change? Basic human nature is one of them. While we credit Abraham Maslow for documenting the five basic human needs, they have been around since the beginning of time. They are: Read more
Many today are asking themselves: “What is the future of mortgage lending?” Given the onslaught of new rules and regulations, and a seemingly endless number of stories chronicling the closures and/or failures of banks, warehouse lenders and mortgage companies, it is easy to understand why almost eve ...
Many today are asking themselves: “What is the future of mortgage lending?” Given the onslaught of new rules and regulations, and a seemingly endless number of stories chronicling the closures and/or failures of banks, warehouse lenders and mortgage companies, it is easy to understand why almost eve ...
My Google Analytics tells me that one of the most popular key word phrases people search that lands them here on my blog/website is “what is a c level executive?”. For anyone seeking the answer to that question, let me take care of you first: C-level (or Chief-level) executives are top-rung corporat ...
Most of the c-level and senior-level executives I work with are over 45 years old – Baby Boomers. Most have not looked for a job in at least 5 years. Some haven’t been in a search for 10-20 years. Many have never needed a resume or other documents to get jobs over their 20+ year careers. Now they’ve ...
Most of the c-level and senior-level executives I work with are over 45 years old – Baby Boomers. Most have not looked for a job in at least 5 years. Some haven’t been in a search for 10-20 years. Many have never needed a resume or other documents to get jobs over their 20+ year careers. Now they’ve ...
Hello there, We were discussing the importance of building business development relationships at C-level and how, although it can require a significant commitment of time and resources, it’s an investment well worth making. Today, in this final part of my thoughts on the subject, I want to offer som ...
Hello again. Now where did I leave off? Ah, yes, we were talking about the number one IT sales and marketing challenge when selling to C-level executives – which is not to come across as a salesperson! Instead you become a trusted advisor. Your role is to help, not to sell, at least not overtly. Ins ...
Hello again. Last week I was musing on how, in today’s cash-strapped technology marketing environment, the power to make big buying decisions has shifted from middle and lower level managers to senior executives. The problem being that, unlike in more buoyant times, buying decisions are now driven m ...
