2 days ago by John Cass

During Dr. Nora Gamin Barnes’ presentation on her research results at the Society for New Communications Research Symposium in Cambridge, MA on Friday Shel Israel suggested that the first Fortune 500 company to run a corporate blog was General Motor’s Fastlane blog (Jan 2005). I piped up and suggest ...

PR Communications - pr.typepad.com/pr_communications · Rank: 24,963 · 173 references

2 days ago by stingray aka Greg Swan

Years ago I bought a video camera that broke out of the box. I blogged about it. Later I bought a sectional couch that came in two left sections (no right). I blogged about it. Both of those posts are top three Google results now. As a public relations practitioner in the social marketing space, I r ...

Social Studies - A Blog On ... - socialstudiesblog.com · Rank: 36,359 · 27 references

9 days ago by Wessel van Rensburg

We all know how important publicity is, especially for a new company without brand recognition. London Blogger Katie But in the current media climate - do you know how to get it? Ah yes, bloggers are a sure fire way to get good targeted eyeballs. But have you tried approaching them? RAAK built a soc ...

RAAK - raaked.com · 3 references

11 days ago by TJ Dietderich

Wow. Guys. Did we really need to sit down and talk about how you probably shouldn’t steal? Man, I guess we do. So here it goes: when you steal words, pictures, or ideas from other people, especially people who live in the constantly well-documented world of the blogosphere, you’re not being cool. I ...

PRBreakfastClub - prbreakfastclub.com · Rank: 24,921 · 20 references

11 days ago by Bob

I got the following pitch today. I'm redacting it to remove identifying information, but man, does the last line of that covering note grate on my nerves. To the best of my knowledge, I've never expressed interest in this company. Here goes: Greetings! COMPANY X, LLC just posted -- COMPANY X empower ...

FlackLife - flacklife.com · 219 references

12 days ago by Kate Sutherland

The online newsroom isn’t just for corporations; a New Communications Initiative report links to the newsroom of Greenpeace as a good example of how to make a successful social media newsroom. Greenpeace is a non-governmental organization known for their extreme measures to help save animals and the ...

Kate Sutherland's Blog - sutherkc.wordpress.com · 1 reference

14 days ago by ElisaC

Over a year ago I wrote a peeved post, Me and the bad pitches: Or why bloggers get peeved by marketers. In it I shares how a bad PR pitch from someone representing a product I actually loved turned me off. The product, in this case, was a show, Spring Awakening. The PR person in question wanted free ...

Worker Bees Blog - workerbeesblog.blogspot.com · Rank: 95,933 · 52 references

16 days ago by John Cass

Cisco appears to have a good social media presence with guidelines in place and a good team. What went wrong with the Cisco/WebEx/Dimdim blogger review? The Cisco social media team didn’t catch the initial review, or the subsequent Dimdim blog post. What can corporate social media professionals lear ...

PR Communications - pr.typepad.com/pr_communications · Rank: 24,963 · 173 references

18 days ago by kdrive

Kaplow has added a significant new force to its already robust group of practices with the introduction of the Technology and Emerging Media group. Kaplow’s own Chaim Haas, an industry expert in technology and social media, will lead this new division for Kaplow. As Senior Vice President of Kaplow’s ...

Kaplow News and Events - kaplowpr.com · Rank: 155,468 · 3 references

19 days ago by Jennifer Mitchell

BlogWorld was the muse I needed to push my practices forward. I want to share everything with you all, but I think you’d fall asleep before I got very far. I like lists, so I present you with the Ultimate (high-level) Top 10 list of BlogWorld lessons for the non-attendee. Don’t be afraid to be aweso ...

JMPR Communication - jmprcommunication.com · Rank: 154,443 · 2 references