10 hours ago by social2b

February 9th, 2010. By Alex Romanovich. Is Social Media just another channel? Yes, it may be, but it is so much more than that. Social Media is forcing corporations (brands) to look at how they engage with their clients, how they use information, and how they respond to events. It is forcing compani ...

Social2b - social2b.com · 10 references

19 hours ago by Michael Semer

Take one look. What's this logo on the right for? I'll bet you get it on the first try. It's that beautifully direct and simple, whimsical and charming, cleanly sophisticated. It asks you to figure out what it represents, but it helps you along by virtue of its elegant clarity. That's engagement wit ...

Biersma Creative's Blog - biersmacreative.com/blog

20 hours ago by Brad

There is a new digital trend on the horizon and it entails wearing goofy multi-colored glasses. No, I’m not talking about the rebirth of the enormous, thick-framed sunglasses from the 80s. I’m talking about 3D. In 2009, we were introduced to a new way of watching movies, witnessing sporting events a ...

B2B Fishbowl - b2bfishbowl.com · Rank: 170,530 · 1 reference

1 day ago by Norm

Inbound vs Outbound – which is more effective at generating new B2B leads? (Part 1) “I’m clarifying the answer I thought I gave to the question I thought I was being asked.” Alistair Campbell (at the Chilcot Inquiry). This is getting to be something of a perennial issue, but judging by how often I’m ...

eMarket2 Blogs - b2bleadgenerationblog.com

1 day ago by Achim Klor

Last month my partner, Terry, pointed me to an inspiring blog post on Michael Gass’s blog, Fuel Lines. The post features an audio interview with Jaci Russo, principal of an advertising agency with about 19 employees in Lafayette, Louisiana. I have listened to the interview many times, and every time ...

The Digital Business - blog.sterlingklor.com

1 day ago by Mac McIntosh

If you are a B2B marketer, or are responsible for B2B lead generation, do not miss this half-day seminar on March 3, 2010 at the Westin Grand hotel in Washington, DC. This all new for 2010 session of B2B marketing University is focused on helping you stay ahead of the curve and excel in the changing ...

Sales Lead Insights - sales-lead-insights.com · Rank: 54,878 · 45 references

1 day ago by Christie Turner

In a world of limited time, finite means, and pressure for results, what not to do? When marketing is under-resourced, it tends to stop listening to the customer (if it ever did), because listening requires a cessation of action. What happens next? Recycling whatever you said and did in the last cam ...

The Invisible Marketing Blog - blog.invisiblemarketing.net

1 day ago by juliann

I was on a conference call Friday afternoon when the phrase came up again around marketers “have lost control of the message.” (Hat tip to our dear friend Walt Boyes)…but Walt went further and described the “Wac-a-mole” scenario which made laugh…then cry. Actually, I thought it was a pretty accurate ...

What's Working in Marketing - blog.telesian.com · Rank: 152,099 · 10 references

1 day ago by Brad Shorr

Don't Be Afraid to Take Chances I was rooting for the Saints. Their coach, Sean Payton, grew up in nearby Naperville, Illinois. They were underdogs. After a shaky first quarter, they clawed their way back into the game by halftime. I figured, if they just play sound, fundamental football from here o ...

Word Sell, Inc. - wordsellinc.com · Rank: 13,987 · 461 references

1 day ago by FOLDEN.DE

Eine Studie zu Trends im B2B Online Marketing prognositiziert ein 12 prozentiges Wachstum und zugleich deutliche Verschiebungen im Online Marketing Mix. Der groesste Wachstum wird im Bereich Social bzw. Business Networking erwartet, gefolgt von speziell fuer Lead Generation eingerichteten Webseiten ...

FOLDEN eMarketing - folden.de/emarketing · 7 references