Blogs1 - 10 of 1,039 recent posts for tag:"B2B marketing"
22
Nov
2009
With Google Wave, Google will learn why collaboration is hard

1 day ago by sparker

In all three generations of the Web ("pre-", 1.0 and 2.0) collaboration has been hard to do and even harder to explain. Take it from me, I was part of the birth of Lotus Notes. It's no secret that for years, despite Notes' spectacular success, Lotus was hobbled by its inability to clearly define the ...

Marketing Dissector - marketingdissector.com · 1 reference

21
Nov
2009
B2B Marketing Weekly Blog Roundup - November 20

2 days ago by Kim Cornwall Malseed

After perusing 100+ blog RSS feeds in my Google Reader and scanning Google Alerts, Twitter, LinkedIn and other social media venues, here are my picks for the best B2B marketing blog posts for this week: Audit Your B2B Website for Engagement by @Ardath421 Ardath Albee explains how to evaluate the web ...

B2B Technology MarCom Blog - marcomink.com/b2b-technology-marketing-blog

20
Nov
2009
Point – Counterpoint: “Do You Have a Quick Sec?”

2 days ago by agsnell

I read an article this week and watched a webcast that had opposing viewpoints on an issue that teleprospectors must deal with on a daily basis. It got me thinking, “maybe I can use these two views as a springboard for something new on The CRAP Report.” After talking it through with a trusted adviso ...

The CRAP Report - thecrapreport.com · Rank: 52,713 · 2 references

Six factors driving B2B social media marketing adoption

2 days ago by Chris Koch

We’re all getting constant advice—hectoring, even—about how we need to make social media a key part of our B2B marketing strategies right now. Two main threads underpin the logic behind these urgings: Your customers are becoming more active in social media, so you’d better get with it. Your competit ...

Chris Koch's Blog - chriskoch.wordpress.com · Rank: 146,695 · 14 references

Combine Online / Offline Networking to Build Relationships, Trust

2 days ago by Dianna Huff

One thing I’ve realized in the last year is that online networking does not replace face-to-face networking. In fact, offline and online networking actually go together like peanut butter and jelly. Rather than try and explain how it works, I’ll show you how it does with three examples: Jill Whalen, ...

Dianna Huff's B2B MarCom ... - marcom-writer-blog.com · Rank: 136,242 · 66 references

I’m on the Big List of B2B Marketing Blogs

2 days ago by Neil Sagebiel

I hope this doesn’t come across as false humility, but I was surprised to learn that I made the 2009 Big List of B2B Marketing and Sales Blogs. The list was developed by Proteus B2B Marketing, a top B2B agency according to BtoB Magazine. So I’m giving myself a fist bump. I did not expect it. I [...]

HEADLINES FROM FLOYD - headlinesfromfloyd.com · 3 references

Experiencias en B2B

2 days ago by Jaime Valverde Cohen

Muchas veces nos preguntan si es posible crear experiencias para nuestros clientes en B2B. Nuestra respuesta, por supuesto que si. Bajo nuestro punto de vista, esta pequeña confusión viene marcada por dos circunstancias: Habitualmente entendemos experiencias como algo sensorial o espiritual. No tien ...

Marketing to Take Away! - marketingtakeaway.wordpress.com · Rank: 45,096 · 8 references

10 B2B Content Marketing Mistakes and How to Avoid Them

3 days ago by Kim Cornwall Malseed

Not sure what content marketing is? A quick definition: Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving profitable customer action. ( ...

B2B Technology MarCom Blog - marcomink.com/b2b-technology-marketing-blog

19
Nov
2009
I see your point.

3 days ago by Amanda

In today’s fast-paced, PowerPoint propelled business environment where executives consume more bullet points than coffee every day, it’s important to communicate information both verbally and visually. The scientific community has been doing it for eons. Take DNA for example, could you imagine expla ...

B2B Fishbowl - b2bfishbowl.com · Rank: 192,362 · 1 reference

Print Newsletters Are Out: Custom Publications Are In

3 days ago by Nancy

I read in the October 12, 2009 AdAge that Procter & Gamble’s quarterly beauty magazine Rouge is ramping up to hit 11 million US households this year. This coupon-rich publication joins other custom, company pubs such as Kraft’s Food & Family, in pushing info, ads and offers directly to their target ...

B2B Fishbowl - b2bfishbowl.com · Rank: 192,362 · 1 reference

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