23 days ago by Jack Lilienthal

When I was younger, I often got aggravated about the waste of money associated with B2B advertising. Now that I’m older (albeit, perhaps not any wiser), I find myself amused. Why is it that senior execs on the one hand exclaim correctly that B2B marketing and sales are different than B2C, yet, on th ...

TriComB2B Blog - blog.tricomb2b.com

52 days ago by Scott Dunn

Any good manufacturer would deep-six a brand that has a 17% approval rating. Any good retailer would show it the door. Any good consumer would return it and demand a refund. Unfortunately, congress is a brand that has tenure. We can’t get rid of it. We can only change its members every two or six ye ...

Dunn's Den of Knowledge. - townplanner.wordpress.com · 1 reference

58 days ago by Scott Dunn

An opponent called Lincoln a baboon and a senator hit another with his cane. Not too long ago we saw legislators duke it out in Japan, and Google reports statesmen’s physical bashings in Jakarta, Taiwan, and the Czech Republic. Are those good ole days gone forever? The worst I’ve seen lately is, “My ...

Dunn's Den of Knowledge. - townplanner.wordpress.com · 1 reference

77 days ago

When the economy turns, local businesses are usually the hardest hit. Because local stores can't compete with big-box store discounts or because many of their suppliers simply go out of business, it is important to keep those communication lines open. To help local businesses through, MerchantCircle ...

BizReport - bizreport.com · Rank: 19,153 · 109 references

92 days ago

If you're one of the thousands of people who believe that online social networking just isn't social enough, you've got a new outlet. MeetingWave is a new social application that helps users connect - offline.

BizReport - bizreport.com · Rank: 19,153 · 109 references

92 days ago by Scott Dunn

Are you giving away the farm when you give away some of your product? Are you giving away your secrets, and not protecting your family’s jewels? Assuming you are a believer in your product and are proud of it, sampling is the most potent arrow in your marketing quiver. If a picture is worth a hundre ...

Dunn's Den of Knowledge. - townplanner.wordpress.com · 1 reference

104 days ago by Scott Dunn

As most of you know who read my blog, I am not a huge fan of viral marketing. It is not that I do not believe in the concept, it is that companies tend to follow in love with the process and forget about the true goal…the RESULTS! Also, companies tend to put to much emphasise on the viral campaign a ...

Dunn's Den of Knowledge. - townplanner.wordpress.com · 1 reference

107 days ago by admin

Pay-Per-Click advertising plays a significant roll in the success of small-to-medium sized B2B companies during all phases of the buying cycle. Is your company covered across the entire buying cycle for your behavioral segment keywords relating to your products and services? This art...

www.manuren.com - manuren.com

112 days ago by hemartin

Gestern hat american business media (in Deutschland wäre das die Deutsche Fachpresse) die akumulierten Zahlen Januar bis Mai 2008 veröffentlicht: - Anzeigenseiten - 8,33 % gegenber Vergleichzeitraum 2007 - Anzeigenumsätze - 6, 25 % (Brutto) Die detailierten Ergebnisse fr 21 BIN Marktfelder hier Glei ...

Hugo E. Martin on Media, ... - hemartin.blogspot.com · Rank: 48,267 · 61 references

119 days ago by Yasmin

The Business Marketing Association of New York just announced the winners of its 2008 B2B ACE Awards, which recognizes the year’s top creative B2B campaigns and executions. With its roster of esteemed judges, the ACE Awards are considered to be one of the industry’s best creative awards, and this ye ...

The Tech Affect - techaffect.com · Rank: 81,655 · 4 references