14 days ago by andymg

B2B marketing is hardly dull. Those who view it that way, and market accordingly, are destined to irrelevancy.

b2b, B2B Marketing and ... - montgomerymg.com

37 days ago by andymg

When analog tube televisions went the way of the dodo bird and were replaced by digital flat-screens, TV sales soared! It took a while but once broad familiarity and distribution were established and mainstream consumers replaced early adopters, the TV industry flourished. Fueling this growth were t ...

b2b, B2B Marketing and ... - montgomerymg.com

147 days ago by andymg

Wayne Gretzky is not referred as one of the greatest to ever play hockey. He is the greatest to ever play hockey. Ever. He just didn’t break every record of any significance, he blew them away. Goals, assists, points, goals by a center, you name it. Look at any offensive category and ‘The Great One’ ...

b2b, B2B Marketing and ... - montgomerymg.com

168 days ago by andymg

Only in very rare circumstances does the sequel live up to the original. Godfather II comes to mind. Caddy Shack II does not. The same is true in business. Maintaining the trajectory of current success, especially success as prolific and globally beloved as Apple’s, is no easy task. I argue it’s imp ...

b2b, B2B Marketing and ... - montgomerymg.com

185 days ago by andymg

B2B is a different beast. Why? Because the buyer is informed and may know more than you. Relying on traditional product-focused sales and marketing programs will not do the trick to land the really big, smart fish.

b2b, B2B Marketing and ... - montgomerymg.com

211 days ago by Rod Hirsch

When I was in Junior school, we used to have ‘spelling bees’ every Friday – for me, at least, a fun and effortless way to learn new words and to understand why we spell things the way we do. I imagine spelling bees went the way of fountain pens, hundreds, tens and units and school milk. Which may ac ...

Innovation from Thunderhead - thunderheadinnovate.wordpress.com · 1 reference